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Strategy and growth Every business Metro Detroit

Business valuation in Metro Detroit

You have built something real, but if someone asked what it is worth tomorrow, you would be guessing.

A clear valuation for businesses: what the business is worth today, how we got there and what would raise it.

80,719

Businesses in metro detroit

Listings a customer can find here

26%

Licensed

Matched to a State of Michigan license

1,431,637

Google reviews held

Across every one of them here

Business valuation report
Renaissance Center, Depicted place: Renaissance Center In Metro Detroit Renaissance Center, Detroit

Metro Detroit

Business valuation for a business in Metro Detroit

A voicemail comes in at your Metro Detroit office from someone who wants to talk about buying your business. You play it back twice, then sit down to work out what it is worth, and all you can find are online calculators that give you wildly different answers.

A business valuation gives you a real number and the reasons behind it. We recast your financials, adjust for owner pay and one-time costs, compare you to businesses like yours that sold and show the factors that push your value up or down.

You call the buyer back knowing where you stand. Even if you do not sell, you know what drives your value, and that changes how you run the business from here on.

Business valuation report

Signs you need business valuation

Tap the ones that sound like your week.

The Metro Detroit business market

80,719 businesses operate in Metro Detroit. Clean numbers and steady systems are what let one of them pull ahead.

Metro Detroit at a glance

Residents
4,376,828
U.S. Census population
Homes
1,926,157
U.S. Census housing units
Typical home built
1968
U.S. Census median year
Median home value
$249,700
U.S. Census owner-occupied homes

What business valuation fixes for businesses in Metro Detroit

  • Guessing low leaves money on the table when you sell.
  • Guessing high wastes time chasing a price no buyer will pay.
  • Partner disputes get ugly without an agreed number.
  • You cannot plan retirement around a value you do not know.

What the business valuation work includes

  • Recast financial statements with owner adjustments
  • A seller's discretionary earnings or EBITDA calculation
  • A value range using market and income approaches
  • A report on the factors raising and lowering your value
  • A short list of the changes that would raise value most
  • Referral to a credentialed appraiser when a formal appraisal is required

How business valuation runs, step by step

  1. 1

    Gather the numbers

    We collect several years of financials and tax returns and learn how the business runs.

  2. 2

    Recast and adjust

    We adjust for owner pay, perks and one-time costs to show true earning power.

  3. 3

    Compare and value

    We apply market and income approaches and compare with similar businesses that sold.

  4. 4

    Explain the number

    We walk you through the range, what drives it and what you can do to raise it.

What we report every month: Adjusted earnings over time, Recurring revenue as part of the total, Owner dependence factors addressed, and Value range updated each year.

Business valuation explained for businesses in Metro Detroit

How to value a small business

Most small businesses are valued as a multiple of earnings, either seller's discretionary earnings or EBITDA. The multiple depends on size, growth, risk, industry and how much the business depends on the owner. Assets and recurring revenue can push it up, while customer concentration and messy books pull it down.

SDE vs EBITDA

Seller's discretionary earnings adds the owner's pay and perks back into profit, showing what one owner-operator could take home. EBITDA treats the owner as a paid manager and is used more for larger businesses. Smaller owner-run businesses are usually valued on SDE.

Valuation estimate vs certified appraisal

A valuation estimate helps you plan, negotiate and decide. A certified appraisal by a credentialed appraiser is required for SBA lending, estate and gift taxes, divorce and some legal disputes. We provide planning valuations and work with credentialed appraisers when a formal report is needed.

What drives the cost of a valuation

Cost depends on the size and complexity of the business, how many entities are involved, how clean the books are and whether you need a planning estimate or a formal appraisal. A single entity with tidy books takes far less work. We set a fixed project fee before we start, so the price does not grow as we dig.

What raises the value of a business

Steady, growing profit, clean financials, recurring revenue, a team that runs without the owner, a wide base of customers and documented processes all raise value. Every one of these also makes the business easier to run today.

Business valuation options compared

Online calculators

Quick and cheap, but they ignore the details that move the price up or down.

A certified appraisal

Required for some legal and lending purposes, and more formal and costly than planning needs.

Rebuild Detroit

A planning valuation with clear reasons and a list of what raises value, plus a credentialed partner when you need a formal appraisal.

Business valuation near Metro Detroit

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Business valuation by industry in Metro Detroit

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Around Metro Detroit

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Tevin Jackson, founder of Rebuild Detroit

Who you are dealing with

Tevin Jackson, founder of Rebuild Detroit

Before Rebuild Detroit, Tevin Jackson helped scale more than 100 home service brands with marketing, sales and operations. Business Services is that playbook, run for Metro Detroit businesses with the local numbers on this page, by the team behind the Rebuild Detroit directory.

  • Detroit real estate investor
  • Author of Against All Odds and The Spark
  • Helped scale 100+ home service brands

Business valuation questions from Metro Detroit businesses

5 questions

How much does a business valuation cost?
It depends on the size and complexity of the business, the number of entities, how clean the books are and whether you need a planning estimate or a formal appraisal. A short call gives us enough to quote a fixed project fee.
How much is my business worth?
It depends on your adjusted earnings, the multiple buyers pay in your industry and the risks a buyer sees. Online calculators give rough ranges, while a proper valuation explains the number and how to improve it.
Is your valuation a certified appraisal?
No. Our valuations are for planning and negotiation. When you need a certified appraisal for SBA lending, taxes or legal matters, we work with credentialed appraisers.
What documents do you need?
Several years of profit and loss statements, balance sheets and tax returns, plus details on staff, customers, contracts and equipment. We send a checklist and help you gather what is missing.
How often should I get my business valued?
Once a year is a good habit if you plan to sell in the coming years. It shows whether your value-building work is paying off.